:::: Rictascale.com:::

Sometime in the last century songwriting was found to be an effective tool in advertising and marketing. Crazy jingles have worked ever since and if you can imagine your brand name stuck in somebody’s head, you’ll see why.

In recent times top 40 or popular artists have cross promoted products by cleverly placing a brand name or website address into the song lyrics. CD sales are down so the new music industry is evolving into a sponsorship arena.

If you lace words with music or film with music you connect with the human psyche on a primal level, therefore hence the term Music Design. That’s what we do a Rictascale™ Productions, design music to client specifications. 

Production: - It is a well known fact in the industry that record labels, radio stations and recording studios rely creatively on experienced producers. They are savvy people that have a few tricks up there sleeves when it comes to creating a quality sound or product. They usually have a network of contacts because they are responsible for pulling a project together. There are two kinds of producers,  music producers and engineer producers. A music producer guides an artist by making sure words are pronounced, instruments are tuned and vocal pitch or harmonies are sampled properly, (a good music producer is also a songwriter). An engineer producer is the one you see behind a mixing desk in a recording studio. They monitor levels, add effects and have an overall understanding of technical procedures. Rictascale™ Productions eliminates the hassle of hiring the two because our producers are experienced in both these areas.

Rictascale™ Imaging is our advertising group

In recent years we have been asked by our clients to offer more then jingles and production music. They have also required TV commercials, websites, logo design, radio advertising and media buying.

The word imaging is refered to by industry professionals to best describe the development of a company image or brand. It's a specific line of work and we feel our network of radio contacts, televison producers and multimedia graphic artists are among the best in the country. Like us they are creative perfectionists and our team are also our friends. Our clients recieve one on one attention and guidance throughout the imaging process because we understand that you need to see profit from any form of advertising you invest in. We started from the ground up too, so we know how important it is to feel confident in your investment.

If you feel your business is ready to take the next step why not set up a pro website, or maybe you run a company that has a larger budget for Radio/TV or media buying promotions. We are confident we can equip you with an image that will cut through to your target market..

Rictascale™ Style is our clothing label

Every great clothing label represents a lifestyle. Rictascale™ STYLE is an exciting new label that represents the music culture. Our goal is to release clothing that is edgy enough for the stage yet comfortable for long days at the studio. Launching late 2009, profits will be invested into our showcase to assist independent songwriters and musicians.

Check out our Flat Rim hats........... http://showcase.rictascale.com/index.php?t=browse_store

The Rictascale™ Brand

April 2nd 2003 on the Gold Coast, Australia the Rictascale™ brand was founded as a Songwriting/Production Label. It has developed into an Australian brandname that works within the music, advertising and clothing industries. Our clients include a national radio network, government agencies, recording studios, advertising agencies, nightclub owners, recording labels & recording artists. 

We have financed many of our own projects. This includes our private pre-production suite and of course the artist collaboration & showcase section of this site. We are currently developing a project called “Rictascale.com featuring”. This is an exciting project because we will randomly choose quality artists off the showcase and invite them to collaborate musically with us. We will utilize our experience and contacts to expose an artist under the name “Rictascale.com featuring …………”. It is a fresh idea that will allow fans to purchase direct from this site plus it will relieve the chosen artists of high production costs.

             Our pre-production suite 

Services 

Radio Ads/Competitions | T.V. / DVD Production | Web Design

Artist Development | Ringtone Design | Music Videos

Logo / Slogan Design | Film Scores | Marketing Concepts

General branding, imaging and promotional advice 

Thank you for taking the time to read about the Rictascale™ brand. If you require samples of our work or just wish for more information about what we can offer, refer to the contact us section of this site.

We are more then happy to help…

Rick Wilson (Ricta)

Label Director

Rictascale™ Productions